Case Study

Prestige skincare line saves 30% by moving E-Business Suite, Demantra and OBIEE to Oracle Cloud Infrastructure

Prestige skincare line saves 30% by moving E-Business Suite, Demantra and OBIEE to Oracle Cloud Infrastructure

Pages 2 Pages

Murad Prestige skincare line saves 30% by moving E-Business Suite, Demantra and OBIEE to Oracle Cloud Infrastructure Murad is a prestige skincare brand, specializing in acne and anti-aging treatments. The company was founded in 1989 by Howard Murad, M.D., a board-certified dermatologist and pharmacist. Since 2015 Murad has been operating under parent company Unilever. The brand continues to carry forth Dr. Murad’s vision of combining innovative scientific formulas and internal well-being to promote healthy skin. Complex business model required faster back-office operations Unilever had launched a corporate-wide initiative to enhance the consumer experience, facilitated by faster and more efficient back-office operations. Murad’s IT organization needed to work clos

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