(/resources/reports/b2b-marketing-report) Case Study (https:/ /www.contify.com/case-studies) Powering Company Insights for a Sales Software Using Contify’s News Feed API Learn how Contify’s News Feed APIs powered company news, social media updates, job postings, and regulatory lings for DemandFarm Business Challenge DemandFarm is a Key Account Management software for enterprise customers. Businesses have thousands of customers but the bulk of the revenue comes from a select group of large customers – these are the Key Accounts. DemandFarm helps its customers to focus on and grow such key accounts. A core component of managing relationship with key accounts is timely engagement with them. To do this more efciently, Account Managers were asking DemandFarm for quick access to news and other

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