Case Study

POPmarket Crushes It With Social Rich Media

POPmarket Crushes It With Social Rich Media

Pages 3 Pages

Background POPmarket is a members-only, direct-to-consumer shopping experience for music fans, collectors and music lovers hunting for a great deal. Owned and operated by rGENERATOR, a division of Sony DADC New Media Solutions, the POPmarket online shopping club offers it’s members exclusive access to limited edition inventory from a wide range of music categories – from country music to rock legends. The Challenge A key objective for the ma

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