www.scala.com ©2009 Scala. Scala and the Exclamation Point Logo are registered trademarks of Scala. Warsaw, Poland -- T-Systems Polska, a Scala Certified Partner, launched the first dynamic advertising network for Power Media. Power Media is a target- oriented media company involved in developing branded commercials that broadcast to sales outlets. The company’s activities are focused on the pharmaceutical market. The Power Media Network, composed of over 220 -- 42- inch LG plasma displays driven by Fujitsu-Siemens computers, have been placed in 1/3 of all the pharmacies in Warsaw with the next 120 players being deployed in other regions of Poland. Over the coming 12 months, the total of 1,000 displays are to be deployed. The Power Media Network is based on Scala InfoChan

Join for free to read