People Analytics Introduction www.trakstar.com | 911 E. Pike St. Suite #333, Seattle, WA 98122 | 877.489.5651 “Peo p le are our most valuable as s e t” is a common saying in the business world. It means the true driver of a co mp an y ’s success is the people it employs. While revenue is generated by customers paying for the product or service, it’s the cumulative work of individual team members that makes everything possible. However, few companies actually optimize the performance of their top asset to the furthest extent possible. The organization may try to motivate its people and monitor productivity but there is much more that goes into building a finely-tuned business where every employee is set up to meet their full potential. According to Harvard Busine

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