OUTBRAIN.COM | INFO@OUTBRAIN.COM | @OUTBRAIN © 2020 Outbrain Inc. Outbrain is a registered trademark of Outbrain Inc. The Frankfurter Allgemeine Zeitung (F.A.Z.) is one of Germany’s leading newspapers and an influential voice on both the national and global stage. Synonymous with independent quality journalism, the F.A.Z. turned to Outbrain, the leading native advertising platform, to inspire new readers and increase subscriptions. Overview For the campaign, the F.A.Z. developed a landing page with modern designs to specifically address its campaign to a young target group. A raffle was also linked to the registration page for a test subscription, in which readers could win an e-bike, among other prizes, when they signed up. Thanks to Outbrain‘s premium publisher network and pr

Join for free to read