Case Study

OtterBox

OtterBox

Pages 4 Pages

Otterbox is a multi-million dollar branded manufacturer within the mobile accessory space. They are known for designing cases for smartphones that have a reputation for being long lasting and strong. They are the number one selling phone case in America and have been operating since since 1998. 1. Diculty ?nding who was violating MAP and selling counterfeit goods 2. Unable to collect and aggregate information from dierent sources in one plac

Join for free to read