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Optimizing The Marketing Portfolio – Aligning Investments With Growth Opportunities

Optimizing The Marketing Portfolio – Aligning Investments With Growth Opportunities

Cogent Consulting
Pages 4 Pages

Optimizing the Marketing Portfolio – Aligning Investments with Growth Opportunities Evolving strategies, new indications, changing market dynamics, competitor initiatives, and shifts in market position – all of these can create new growth opportunities and all of these require rethinking the marketing portfolio COGENT CONSULTING, INC. case study www.cogentconsul

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