Optimizing Customer Service Management and Building a First-Class Telesales and Marketing Banking System
Optimizing Customer Service Management and Building a First-Class Telesales and Marketing Banking System
3 Pages46 Optimizing Customer Service Management and Building a First-Class Telesales and Marketing Banking System 95555 Call Center Project for China Merchants Bank Background China Merchants Bank (CMB) was founded in 1987 as the first joint-stock commercial bank wholly held by corporate legal entities. In 1999, Huawei helped CMB build its 95555 call center. After 14 years' development, it has evolved from a simple financial advisory service into
