Case Study

Opower Uses Big Data to Help Consumers Save $320 Million in Utility Bills

Opower Uses Big Data to Help Consumers Save $320 Million in Utility Bills

Pages 4 Pages

1 CUSTOMER SUCCESS STORY Opower Uses Big Data to Help Consumers Save $320 Million in Utility Bills Company Overview Opower’s mission is to motivate everyone on Earth to save energy. The Virginia-based company’s pioneering approach – a white-label platform that pairs behavioral science with Cloudera-powered big data analytics – engages utilities customers with a consumer engagement platform that presents relevant insights into household energy use through informative dashboards, alerts, incentives, and household comparisons. The information delivered generates heightened awareness and incentivizes consumers to reduce energy consumption, which saves money and reduces the impact on our environment. Behaviorally fine-tuned and decision-tree optimized, the innovative platform reaches

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