Case Study

Online Travel Company Content Management Road Map

Online Travel Company Content Management Road Map

Pages 2 Pages

ENTERPRISE CONTENT MANAGEMENT Case Study: Online Travel Company Content Management Road Map Empowered by Innovation THE ORGANIZATION A well-known online travel booking company is the third- largest travel site based on gross travel bookings. The com- pany enables travelers to search for and purchase a broad array of travel products from 455 airlines, 16 car rental companies, and tens of thousands of lodging properties worldwide. THE BUSINESS C

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