Case Study
Online Hotel Metasearch Engine Stops Scraping Attacks
A leading hotel metasearch engine operating in 42 languages faced major scraping attacks across 10,000 domains, corrupting traffic data and damaging rate negotiations with partners. Its in-house bot detection system failed to distinguish good from bad bots and couldn’t manage regional threats. The company implemented HUMAN Scraping Defense, which accurately blocked scraping bots while preserving affiliate access. This improved data accuracy, increased the look-to-book ratio by 20%, and boosted marketing ROI by 700% in one campaign. The solution reduced server usage by 20%, cut infrastructure costs, and eliminated the need for internal maintenance while enhancing decision-making and operational efficiency.