One Cloud Partners with Centercode to Test Their First Software Product Challenge As Gavin and Erin Wade were running their successful photography business, they repeatedly found that one of the biggest frustrations for them was finding an efficient way to get digital images to their clients for browsing and ordering. This constant problem eventually led them to create One Cloud — a software platform where photographers can provide a simple, seamlessly-branded experience when digitally delivering or sharing photos with their clients or colleagues. After more than a year of developing the software, the time came to test whether One Cloud truly met the market demand they had experienced first hand. “Beta testing for us was an avenue to see what users value about the software. It was

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