Case Study
On The Border Mexican Grill & Cantina
fusionconnect.com | 888.301.1721 CASE STUDY On The Border Mexican Grill & Cantina The Challenge The Solution From its humble beginnings as a small Tex-Mex restaurant on Knox Street in Dallas, Texas to its 30-year ascent as America’s largest casual Mexican restaurant, On the Border Mexican Grill & Cantina has enjoyed incredible success. With over 160 locations throughout the United States and expansion internationally, this Texas start-up remains passionate about sharing a love for Mexican food and spirits from Dallas to Dubai. In 2010, On the Border was acquired by a new parent company and decided to institute cost-saving measures across its wide network of locations. The challenge: each location had its own telephone and internet service providers, resulting in a disjointed and in