On behalf of multiple clients in the automotive industry (OEMs and Tier1s), Arthur D. Little conducted a 2035 forecast of the powertrain mix in 13 key automobile markets. Challenge Rising demand in developing countries is projected to be the largest driver behind the expected steady, long-term growth in the global automotive market. However, as each country considers its own environmental, energy, and industrial policies, the landscape surrounding the automotive market is predicted to become progressively diversified. Thus, it will become increasingly important for auto makers and parts makers to examine how automotive demand in each country changes the powertrain mix, and the relevant impact on mid-/long-term development strategies. Approach Arthur D. Little deployed its global network i

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