ODESSA COLLEGE CASE STUDY Improving Student Engagement and Retention with Video Keeping The Human Element In Blended Learning With TechSmith’s Lecture Capture Platform“Odessa College experienced more than 10 times the adoption at one third the cost of our previous system, all within six months of introducing TechSmith Relay.” – Shawn Shreves VP of IT at Odessa College01 “It’s common for online students to not succeed at the same levels as face-to-face students. Knowing that’s true for us, we had to do something.” The Situation While forging their blended learning program, Odessa College quickly realized they were facing multiple obstacles. They wanted to transition to an eight-week term – a task in and of itself. At the same time, they wanted to significantly i

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