Case Study

Odeon Cinemas

Odeon Cinemas

Challenge – ODEON, a name synonymous with film in the UK, merged with UCI Cinemas in 2005 and became the largest cinema operator in the UK with nearly 6,000 employees and 110 cinemas across the UK. The company’s employee survey and a subsequent communications audit highlighted that internal communication – particularly face-to-face, two-way communication – was a high priority for the newly merged business. The business’ Mission to ‘Redefine Cinem

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