Ochsner Improves Colorectal Test Screening Rates through West Outreach
Ochsner Improves Colorectal Test Screening Rates through West Outreach
2 PagesOchsner Improves Colorectal Test Screening Rates through West Outreach CASE STUDY • 18% conversion rate among patients contacted by West noti?cations • Opportunity to identify approximately 145 patients with pre-cancerous and cancerous polyps from the captured population • Generated an estimated $684,930 in revenue during two-month campaign, based on national revenue averages west.com CDC data shows that the percentage of adults a
