Case Study
NS&I
NS&I expands its call centre operations and improves customer satisfaction. National Savings and Investments (NS&I) started life in 1861 as the Post Office Savings Bank, a Government backed savings scheme aimed at encouraging ordinary wage earners to ‘provide for themselves against adversity and ill health’. Best known for its Premium Bonds and Savings Certificates, NS&I recently launched new products and a high profile marketing campaign,