Case Study
Next-Gen Merchandising Center Enables to Scale up Into New Markets
The Mindful IT Company Success Story Gogo is a leading global aero-communications service provider that offers in-flight Internet, entertainment, text messaging, voice and a host of other communication related services to the commercial and business aviation markets. Gogo was using a proprietary SaaS application to support its product catalog, which presents products to travelers while in flight. The system they were using was not able to accommodate their need to scale up into new markets and enhance their product catalog for personalized customer experience. Gogo wanted to create personalized pricing offers for passengers dependent on their frequency of use, duration of the flight, speed of broadband, etc. The legacy system was extremely expensive, but they were not seeing a retu