Case Study

New York Athletic Club

New York Athletic Club

Pages 1 Pages

Case Study Challenge The New York Athletic Club was only receiving 60 paper comment cards per month – a very low number based on citywide demand for accommodations by members, member guests and reciprocal club members. This, combined with the manual compilation system, was a cumbersome process also subject to human error. Solution By using the automated B4Feedback program, the club gained the ability to respond virtually instantaneous

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