Case Study
New Website Structure Increases Traffic 200%
codifyd.com A C ASE S TUD Y New Website Structure Increases T raffic 200%A Fortune 250 distributor of motion and control products wanted to increase traffic to its central e-commerce website. Over the years, several acquisitions had resulted in multiple business units with different websites in a mixture of markets and countries. Competing internal methods for organizing product content had presented specific challenges for the distributor: