Case Study
New Strategy
Business Case Rabobank Utrecht ‘When you see how it works, you’re convinced’ Help, a new strategy! Not only customers have to adapt to online banking, the banking staff has to do so as well. This notion received full attention by Rabobank Utrecht in the beginning of 2013. The number of online services had already been extended and a goal was set: the percentage of customers that actually handled their bank matters online, had to be raised