New Reality Co. | Perforce Making the Sundance Film Festival Deadline Sundance 2017 was only two months away when New Reality Co. started constructing Tree. Along with meeting an aggressive deadline, this conservation VR project needed to spark conversations about critical environmental issues. The goal was to have participants feel the effects of climate change – the wind, the heat – and see the effects on their surroundings. Placing the audience in a seedling, they grow into a towering Kapok tree in the Amazon Rainforest. As the tree branches flourish, the user experiences the impacts of global climate change all around them. The floor and vest vibrations, wind and heat simulation, custom scent track, and the awe-inspiring visuals come together to bring this social issue and story to lif

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