Case Study

New card system functionality delivers $600 million in new revenues annually

New card system functionality delivers $600 million in new revenues annually

$600M in immediate revenue annually CASE STUDY New card system functionality delivers $600 million in new revenues annually Build it or they won’t come Challenge: Acquired bank’s system lacked functionality for maintaining and growing customer base. CG’s client — a Top 4 U.S. Bank — had recently acquired a large consumer bank and was in the process of consolidating both credit card portfolios into the acquired bank’s card system. Unf

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