BUSINESS OVERVIEW For millions of people, refilling a prescription is a regular monthly occurrence. And with each of the 4 billion prescription refills issued in the United States every year, there is an opportunity to deliver a convenient, pleasant patient experience, increase patient loyalty and create a more predictable revenue stream. One North American retail pharmaceutical chain sought to capture that opportunity—and automating its prescription refill reminders seemed to be the best approach to achieving its goals. But the company wanted to ensure that it continued to provide a differentiated patient experience. The result? Today, CSG Interactive Messaging makes approximately 30 million outbound calls each month to the company’s patients and handles more than 500,0

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