Natio, an Australian beauty-care brand, transformed its operations with Domo, turning fragmented, stale data into real-time insights. By integrating data across retailers, distributors, and internal teams, Natio gained a holistic view of its business, enabling smarter decisions on product trends, marketing campaigns, and inventory management. Teams now analyze sales at the channel, category, and SKU level, aligning efforts across departments. This data-driven approach allows Natio to anticipate trends, optimize holiday campaigns, and ensure product availability, enhancing customer satisfaction and driving growth.

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