NuGrowth Customer Success Story Reading the Signs: Moving ATBS Sales and Marketing in NuDirections Overview Industry Trucking Industry Customer Profile Established in 1998 and based in Denver, Colorado, ATBS is the largest business services provider with solutions for owner- operators, company drivers, fleets and other partners in the trucking industry. Business Situation ATBS needed to move from the standpoint of a product driven company to one which is sales and marketing driven. They did not have the time, or in-house expertise to make this move without a strategic partner. Solution NuGrowth “airlifted” a sales solution into place for ATBS, and is providing a full and transparent sales solution to their customers. Benefits ?

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