More Than Travel – Selling Trust and Service FAMILY-RUN, FAMILY-ORIENTED EXPRESS TRAVEL FOCUSES ON CLIENT DETAILS, TRUSTS SABRE FOR THEIR TOTAL GDS SOLUTION expresstravelus.com Moms are the world’s greatest organizers. Need someone to put together a family road trip? Ask three moms. They’ve got every detail, they know all the people, and providing care and comfort comes naturally. Moms even make sure you have your favorite breakfast cereal. More on that later. In Miami, in the 1980s, for help in planning a trip you would’ve asked stay-at-home moms Olga Ramudo and her sister Cristina Jacomino. One winter, these carpool whizzes organized a Colorado ski trip for 30 parents and 120 kids. The trip – arranged through a small South Miami travel agency – was a hit. Everybody wanted

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