CASE STUDY Modern Tribe combines content and commerce with BigCommerce for WordPress How a leading WordPress agency delivered a headless commerce solution for all Delivering Commerce-as-a-Service In 2017, global ecommerce sales topped $2 trillion for the first time, according to industry analysts at eMarketer. As competition has increased online, brands have increasingly looked to SaaS ecommerce platforms over the past decade to accelerate time to market, improve business agility and redeploy capital previously spent on maintaining technical infrastructure to fund growth initiatives and deliver differentiated customer experiences. Historically, SaaS meant compromising on flexibility. However, with BigCommerce’s approach to open SaaS and customizability, these restrictions hav

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