Case Study

Misys Brand Game

Misys Brand Game

Pages 2 Pages

? Brand Game iPhone & Web Objective On the verge of becoming a $1 billion company, Misys developed a new brand identity in collaboration with Earnest to reflect their values, their stature and a radically restructured product offering. However, before the new brand could go live, Misys needed to engage and excite their 4,500 members of staff worldwide to ensure that they were ready to tell a clear story to their clients, contacts and netwo

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