Case Study

Meta Campaign for EV Model Launch

Meta Campaign for EV Model Launch

Pages 3 Pages

To promote the launch of the 100% electric BMW i5, Force Marketing executed a mobile-first Meta campaign targeting a localized audience. The campaign used engaging collection ads directing users to RSVP for an exclusive premiere event. Results exceeded benchmarks with 6,340 users, 7,431 sessions, and 719 conversions. Key achievements included a 111% increase in click-through rate and a 107% decrease in cost per click compared to dealer averages, while maintaining an efficient CPM. The strategic mix of creative content, mobile optimization, and targeted reach drove exceptional engagement and event interest.

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