Case Study

Measuring Sports Sponsorship

Measuring Sports Sponsorship

© Copyright 2014 TopRight ® , LLC. All Rights Reserved www.toprightpartners.com CORNER THE MARKET CASE STUDY: Measuring Sports Sponsorship Background Challenges Approach Result AON is the leading global provider of risk management services, insurance & reinsurance brokerage, and human capital consulting. More than 36,000 employees in over 500 offices in more than 120 countries worldwide, generating 2009 revenues of over $7.5 billion. •?

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