Case Study

Marketing Team Automates Data Prep For Faster Insights

Marketing Team Automates Data Prep For Faster Insights

Pages 4 Pages

BUSINESS NEED The Dell Global Marketing Center of Excellence needed tools that could seamlessly work on various database technologies, get marketing analysts closer to data, improve internal customer service and provide end users with rapid insights. SOLUTION The team implemented Toad Data Point to allow easier data access, automated querying and data transformation for a greater understanding of user metrics and expanded business insights.

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