Case Study : Market Growth StrategyRecent Engagements Delivering in Partnership with Client teams Industry Medical Device Manufacturer – EMEA Director Background/ goals ? The client was seeking to expand a service proposition to Acute Orthopaedic Hospital teams across the EMEA territory Project approach ? Initiated the program with a review and validation of the proposition proof of concept with key stakeholders. ? Identified 5 key strategies to be delivered to ‘scale and monetise’ the proposition ? Making the proposition the treatment gold standard with HCPs ? Accelerating penetration across TARGET markets ? Enhance the proposition selling model ? Delivering a great proposition implementation experience and outcomes ? Ensure the propositions relevance to the market ? Mobilised and facil

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