Case Study

Market Assessment Study In Automotive Space

Market Assessment Study In Automotive Space

Designing Solutions Together – Hyundai Motor Group and SIS International Research 1 ? SIS found that 74% of American consumers from the New York area were not comfortable with a car that parks itself automatically ? Main reason for this was that consumers were afraid that the car was not able to carefully look out for and anticipate on for example running children, with themselves sitting in the driver seat ? In contrast, of consumers in th

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