Making performance management an everyday occasion Established in 1910, Hallmark offers greeting cards and other products in 40,000 retail stores. The company also operates numerous subsidiaries, including Crayola, Hallmark.com and Hallmark Channels. Hallmark is a family business and fosters a corporate culture deeply invested in caring for its 35,000 employees. Yet, even with this commitment to their workforce, the company spent too much t

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