DEVELOPING A UNIQUE COMPETITIVE ADVANTAGE. END-2-END STANDARDISATION OF GLOBAL PROCESSES TO CONTINUOUSLY REDUCE LEAD TIME AND COST. CASE 1 Implement Consulting Group Maersk Line: Future Operations Execution Maersk Line Operations Execution is managing the world’s largest fleet of more than 500 vessels with the objective to deliver what their customers have promised to their customers at the lowest possible operating costs. The main pr

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