Overview Since starting its retail journey in the early 1990s, Lulu Group has grown its retail ac­ tiv ities aggressively and today has 121 out lets throughout the G.C.C. The group enjoys a 32 percent market share in its ter­ ritories and welcomes more than 700,000 shoppers daily. Challenge As Lulu Group drove its rapid growth, the pressure to keep business systems work­ ing optimally also rose. The company had chosen the SAP for Retail ERP

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