Linking Business & Social Media Goals with the History Channel
Linking Business & Social Media Goals with the History Channel
9 Pages@falconsocial • falconsocial.com • welcome@falconsocial.com Case Study LINKING BUSINESS & SOCIAL MEDIA GOALS WITH THE HISTORY CHANNEL.@falconsocial • falconsocial.com • welcome@falconsocial.com 2 CONTENTS Background: A Clear Mission 3 Challenge: Social media management across borders 4 Solutions: Processes, Tooling and Content 5 Team Management 5 Making History Relevant 6 Driving Traffic To The Website 6 Results: Social Accounts for 50% of all
