Case Study: Lighting Company Lights Up Conversions Using Top Rated Local® - Marketing 360® A Kansas based lighting company sees a nice jump in conversions when they start using the Top Rated Local® review platform. We don’t quote Shakespeare often in marketing blogs, but we’ll take a stab at it with lines from Act 2, Scene 3 of Othello, when the character Cassio sees his reputation destroyed: Reputation, reputation, reputation! Oh, I have lost my reputation! I have lost the immortal part of myself, and what remains is bestial. My reputation, Iago, my reputation! The villain Iago placates Cassio, saying: “Reputation is an idle and most false imposition, oft got without merit and lost without deserving.” In today’s digital marketing sphere, we are keenly aware of why Cassio lamented his los

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