Leveraging New Data to Craft Successful Nurtures
Leveraging New Data to Craft Successful Nurtures
2 PagesLearn more about DemandGen’s CRM/Marketing Automation services www.demandgen.com | main: 925.678.2500 | sales: 925.678.2511 | info@demandgen.com © 2016 DemandGen International, Inc. All rights reserved. DemandGen and the DemandGen logo are registered trademarks of DemandGen International. All other product and company names may be trademarks of their respective owners. 1 New Relic Adds Over $251K to the Sales Pipeline, Thanks to DemandGen. BACKGROUND New Relic wanted to launch a competitive email nurturing program, employing Datanyze, a sales intelligence technology used to detect when a website was using one of New Relic Browser’s competing technologies. The purpose of the campaign was to generate interest in the New Relic Browser from both new and existing
