Case Study
Leading Food Company
CHALLENGES & SOLUTIONS Challenge 1: Trade promotion planning activities were inconsistent and difficult to integrate. Solution: Clarkston helped improve our client’s end-to-end collaborative trade planning process and implemented Oracle’s Demantra Predictive Trade Planning software. Beginning by designing and hosting the solution in a ‘Clarkston Design Lab,’ Clarkston enabled our client to experience a prototype in a hands-on environmen