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Leading Entertainment Brand Chooses Audience Suite To Ensure Successful Campaign Delivery And Performance

Leading Entertainment Brand Chooses Audience Suite To Ensure Successful Campaign Delivery And Performance

Turn
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A leading US-based entertainment brand selected Turn to assist with both its campaign execution and data management. About a year later, internal discussions around its data strategy led the brand to revert to its legacy data management platform (DMP) provider in an effort to utilize a previous technology investment. Moving Away from Turn Causes Immediate Drop-off in Reach and Performance In February 2014, the Turn pixels were removed from the

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