Adobe Customer Story Leading digital transformation in data-driven distribution. GS Retail fast-tracks its e-commerce analysis expertise with Adobe Analytics. “GS Retail gained the ability to provide consistent, meaningful experiences based on integrated understanding of customer behavior, and this was made possible by Adobe Analytics. ” Kyoung-Hoon Kim, Team Leader of Data Support Team, GS Retail RESULTS SOLUTION Adobe Experience Cloud, including the Adobe Analytics solution within Adobe Analytics Cloud CREATED a tagging system for e-commerce websites and apps Improved cross-brand and cross-channel analysis to get ACTIONABLE INSIGHTS Conducted IN-DEPTH ANALYSIS to improve customer experiences Delivered INTEGRATED PROFILES to better understand customer behaviorsAdobe Customer Sto

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