Case Study

Leaders in Data- The BT Story

Leaders in Data- The BT Story

Pages 2 Pages

Q LI K .CO MBT Customer Story “We are innovating how the business can self-serve and interact with our customer information together in one place – a complete view – and in just a few clicks. Qlik has linked datasets and visualised in ways that were not possible even 6 months ago, enabling even novice users to become confident data explorers!” Mike Gulvin, Data Analytics and Visualisation Lead, BT’s Consumer Unit DATA ANALYTICS S N A P S H OT Challenge The BT’s Consumer Unit goal is for every UK household to have a BT product. To achieve this, they needed to bring together volumes of BT brand data from various data siloes and datawarehouses into a combined view, and empower users with the ability to interact and explore with confidence and trust. Solution With Qlik solutions inclu

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