VELP Scientifica, a global provider of laboratory instruments, collaborated with Deloitte to create a customer-centric, IoT-enabled cloud platform. Using SAP Cloud Platform and SAP Leonardo IoT, the solution collects real-time data on how customers use VELP's machinery, driving continuous product improvement and innovation. The platform enhances customer loyalty, supports remote machine assistance, and develops detailed customer profiles for targeted marketing. With operations in 90+ countries, VELP now delivers improved customer service, promotes new products more effectively, and identifies new business opportunities, positioning itself for digital growth.

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