Case Study

Kubota Tractor Corporation Enhanced Its Customer Journey

Kubota Tractor Corporation Enhanced Its Customer Journey

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Kubota T ractor Corporation Enhanced Its Customer Journey, Ensured No Website Downtime and Increased New Website Users By 23% with Progress Sitefinity Cloud CASE STUDY CASE STUDY © 2021 Progress. All Rights Reserved. INDUSTRY Manufacturing PRODUCT Progress Sitefinity Cloud SUMMARY When Kubota Tractor Corporation sought to maximize its website uptime to meet strong customer traffic during peak times, integrate the CI/CD development workflow established through Azure DevOps and reduce infrastructure overhead, it turned to Progress Sitefinity Cloud. “Our goal was to increase user engagement on the site and optimize the content the user would be viewing. We had a 23.04% increase in new users, a 20.83% increase in return users, a session increase of 18.16%, and a pageview

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