Case Study

Krux DMP-Enabled Audience Segments Send Revenue Soaring

Krux DMP-Enabled Audience Segments Send Revenue Soaring

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Find out how you can unlock your data. Learn more at krux.com WhoSay Helps Entertainment Advertisers Follow Fans Across the Web CASE STUDY 125% Lift in Display Revenue 74% Lift in Overall Revenue CHALLENGE WhoSay attracts a large and extremely active audience who follow celebrities across social and mainstream media. Its highly engaged bastion of readers presented WhoSay with an opportunity to enhance revenue, as long as they could ?nd a

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