Customer case study: Krossover What did you use before Close? Why did you decide to switch? We used Capsule CRM prior to Close. Capsule is a nice lean CRM, but there is no way to properly track or integrate call/email activity within it. Any action that a sales rep made on a lead had to be manually documented. And of course, it was rare to have a fully documented lead. Capsule’s data was only as good as the accuracy of the sales rep manually entering it in. Too much data entry for our liking. Why did you decide to adopt Close for your team? We decided on Close because of our need for heavy call integration. Our sales process relies heavily on making a high volume of calls, so whatever we chose had to be directly integrated within our CRM.What where some of the sales challenges before C

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